Almost all providers of DRM systems ("DRM" English "Digital Rights Management") acknowledge that, in the case of audio songs, "the absolute prevention against duplication is technologically impossible." That
-social costs are reasonable (puts limits on new forms of creativity, cultural production and distribution )
can not regulate a technology without a stable environment, that is until you take off all possibilities and until the three factors-code-market society can not adapt to new technological environment.
This paradigm shift in online music sales comes after the announcement Steve Jobs, February 6 last month, in which "Mr. Apple" publicly asked the record to waive the protection technology. Jobs's speech attempts to emphasize the futility of these systems, blaming the "majors" record that they had been imposed.
For many consumers do not make sense to pay for an extra to have something that should be a right, the consumer can freely enjoy what they have purchased legally. However, the payload of this announcement is based on three motivations:
Taking into account also that most music consumers consider these systems as a torment which is pretty useless and just make fun of them, it concludes of the complete futility of DRM.
Despite the motivations that Apple and EMI have pushed this radical change, which is the result of business logic or a courageous act of trust to consumers, there is no doubt that it has begun a change of strategy in combating piracy.
This post would have had to deal with the book "Free culture" of Lawrence Lessig.
two weeks I've been on that comment. I started well, it was decided to express my opinion on the 15 pages I had read the book and add a reference to a few more item. I wanted to settle for comment about the highlights and nothing else. But time was passing and each time I put my head on the computer was always beyond, every word is an idea, every idea a new search, new standards and new information. I started to develop the concept of culture and freedom and ended up in a whirlwind of information end: from the history of copyright to the confusion between art and philosophy, between form and content, "see" and "understand"
food metaphor of "bad digestion" non is far from reality. Personally state of unrest in which there is a person subject to this syndrome, I remember the English Court when I buy a pair of shoes: from an almost unlimited variety of model I lose, I can not choose. I always end up going dizzy, happy just to stay with my old sneakers half destroyed.
According to Australian Neville Meyers, computer systems researcher
n.1 Topology: The information Hunter syndrome (Indiana Jones);
n.2 Topology: the waiting to receive them (Madame Bovary syndrome);
Topology n.3, which goes to advance the dialogue with them (Diogenes syndrome).
Interestingly, these three topologies are not necessarily far from each other. Backwards. From personal experience I can shoot me an afternoon alternating obsessively reading blogs and newspapers online with a review email continued, accumulating while pages in Word on the desktop, always convinced that "the will consult later because now I have time."
Possible solutions to the problem info-stress, Meyers education hypothesizes a different media, such as deciding not to connect to the Internet after some time . Just parer is the American sociologist Michael Schudson, who theorizes the paradigm shift from the abstract idea of \u200b\u200b"informed citizen", in which the citizen must be informed about anything for rationally participate in public life, the "informational city" ("monotorial citizen"), you have to scan the surrounding environment, avoiding cognitive overload, and be ready to be activated only when their intervention is relevant and effective. To develop the ability and competence to navigate, Schudson presupposes a class of professionals "info-nautical" that could help the city develop its own selective and elective functions.
The philosopher Pierre Levy said: "The first flood was water, the second is the flood of information. "
A see the end just wondering to where it will end the contemporary man that creative attitude, the gigantism of new Prometheus who climbs to the stars without stopping to reflect that he is doing and where you want to go ....
to the next wave of bytes.
comment on the article "The Long Tail" by Chris Anderson.
The engine of this article is without doubt the imagination. The ability to imagine the possibilities of Internet commerce by establishing an alternative system on the current chain of production-distribution-consumption of cultural material. Anderson is able to overturn the paradigm governing the culture industry today, where "only the big successes deserve to exist" in an idea from my point of view revolutionary for any product there is a hearing, for whatever limited somewhere in the world. It is the discovery of a new market, a typology of groups that "enters the bottom of the catalog, along the list of titles available. "
From this case, the author's address should be structured in a series of oppositions and explore the consequences at various levels (economic, political, philosophical).
limits industry majors are evident at the time which will be faced with technology
The analysis reveals that Anderson is actually the current trade is a world of scarcity, in which only 20% of production have been big hits, the only that move the market. Everything that is outside of that fifth of the market of multinational entertainment is a long line of products ("the long tail").
But each Again this concept "elitist" is being overcome, considering that companies are becoming aware of the immense amount of products that can be sold. For example, estimates that the potential market for books is twice as large as it seems. In fact, most successful businesses that have been mounted on the Internet concerning the aggregation of contents in "The long tail" in the case of eBay, the exchange of goods out of print or exclusive is an important part of its market.
However, the concept of Anderson moves into territory that goes beyond the factor economic and could be considered as a consequence of the logic inherent within his speech. For him the root cause of elitism is the industry "does not really know what people want, why are we not to know exactly what we want." Given that the Internet no matter where customers are, to the point that no matter what you seek, the most important thing now is that the cultural industry guide assumes the role of "benevolent" and has as objective to help the consumers to "get off the long tail"
"The big trade of the long tail may lead to consumer into the unknown, through a journey of exploration with the evaluation method of feedback. "
With the evaluation system after feedback (consumer response to product tabled), exchange of experiences (the communities) and real-time recommendations, it appears that the basic issue of the philosophy of Socrates, "Know thyself", has found a structure in which the more developed so widely as possible.
"The more people search the catalog, the more you'll like what you find," says Anderson. Will we be able to take advantage of this new era of commercial and cultural paradigm? Or, from another point of view, we shall control up to limits our tastes and our experiences (in the end our own lives) will be handled by artificial intelligence increasingly sophisticated and pervasive?
leave the question open, as it would take me too far from the intentions of this review.
Someone comes and tells me of an excellent band Uruguayan "candle sow." I wonder if he has a record that I pay. Tell me who walks with some issues your MP3s, listen and think whether or not downloading on my computer. What should I do? I put the candle sow in google and ... see your page. Very nice, very stylish, good design, demos of the songs of records, letters, calendar presentations everywhere (none in Chile). I hear the first 20 seconds that I offer on your page and I think they really are good. Then I open emule and search for the name of the band, I get two archives of two albums of them. Obviously, the low, the next day and are the Incoming folder, the decompress and get a message in readme. Something like support your band and go see them live. I listen to albums in winamp and now. They are so very good, they deserve to be in a cd audio. Not an MP3 where you can come up with anything. No, they deserve an audio cd, one of those that one actually sits to hear and can be played on any audio equipment.
This happens in Santiago de Chile in April 2005. The band's cd I lost it, sure I lent it to a colleague over there and stayed with him or until I dropped the backpack. An original cd is not lost as easily. The thing is that a good number of friends could enjoy this Uruguayan band has never played in Santiago.
Spend time in 2006 I come to Europe, I'm walking by August 1 Berlin and see a poster on the wall. "candle sow" in the SO 36. I tell myself that I can not lose and of course I'm there on time at the entrance trying not to pay the entrance fee but there case, the Germans are inflexible in that (there is also the paranoia over there that if you emule download many things for the program or whatever, are those of an X police to your house and take your hard drive, so far not proven, nor have I heard of anyone but if you think they are heavy with intellectual property .) The thing is that the concert was the shit, and never enjoy the songs of sailing, obviously, I knew all memory disks and had never spent a weight in them. A conversation out there with the band members tell them as I knew and how much I had liked their music live. I commented that I have their albums in mp3, that had fallen over the Internet. They very good vibes are grateful for the conversation and the fervor with which they saw me dancing on stage. I can only thank you for all the time I enjoyed your music. If you can not find the disc from someone, and you're so low, but if you go see him live, go. I ended up inviting a few beers in the bar opposite and I proposed by Berlin places to go and shop around. I hope ever to see them in Montevideo, where they ensure that do their best concerts.
what can we do? is that all ... all technology, from the femur used as a club to the ARPA project. Almost all the technological advances are due to a military effort: aviation (to bomb), radios and telephones (for communication between armies), advances in chemistry, optics. Bueh: " I decided to love this world as it is. By adopting this attitude I have a very clear feeling better understand that if you criticize or her denounced " Pierre Levy. by a man in his feelings because we are drowning claims and better know what kind of species we know how to stay afloat. I think it's largely useless just complain about cliches as the mercantilist desire creations because it is clear that arms company is much more lucrative than the liberation of man and we know that the world moves by ethical evolution. Can we expect technology to free us in any way? A good road network is certainly awash in information: the large print. If at any time was the " Whole Earth Catalog "to learn to make bombs or to cook a good pot pie now technological change gives us the same thing but in different ways: one example is the page www.visuarios.com that offers its visitors and creators (the same) that go up the things that they know that others do.
what way has the technology for free?, It has the literature and general knowledge, so if technology makes through the network is ponernosla easier. Search brings us closer, information was provided but we can now find in less than a minute (without the info does not appear within 20 seconds looking elsewhere).
But of course, big buts:
According Internet World Stats, updated in 2004, of the 785 million Internet connected, almost 70% live in industrialized countries, home to 15% of the population. While Europe and the United States added 450 million users throughout the African continent there are only 4. (Source wikipedia DIGITAL DIVIDE). not personally know anyone who does not have email, but the only thing that makes me think is that this planet is too large and heavy load makes me speak of the liberation of man if we are charged to half the population without access to the network. Neither the network nor removes hunger droughts.
is no answer but a question oppositional before going to bed never hurts.
then compared to commercial concerns, the proposed open music model based on current use of P2P and the success you have, is a response to changing consumer behavior, which is given in terms of sharing facilities with unrestricted use formats and make preserving freedom of choice in both the use of programs such as the purchase process.
Therefore, the proposal to charge a monthly fee for a consumer to download an unlimited line responds to what they are willing to make online music consumers. You pay for access to be bulky is of commercial interest, if you see the effect on existing network systems to share and would be even greater to be known that the exchange is Free! Because I would have much interest in themselves known and at the same time for decision makers market could use the technology to know what is copied, which is acceptable to the majority ... what sells!
is to assimilate the behavior of consumption and even facilitate, to be greater than consumption, so that number might be achieved to receive benefits. The advantage to meet consumer needs directly, following the search, facilitating the purchase of related products, means that even the replicas are no longer striking, original if you can get what hack or download lower quality versions.
Finally, the competition would be open and that means more opportunities, improving the quality and no monopolies, of course this will not be very interested to have control of the market, but sooner or later when conditions lobby, the open market of music will be the best possible alternative to losses or initiatives that did apply and obtain success.
Laura Rojas
The reference is in history, every time a change has been raised by various inventions have been unwell and then to adapt both the technology and their implications. With TIC'sy digital creative production in the same thing can happen, and in matters of production and consumption are giving solutions to the various concerns of legal, social economic and then will get to know people, so that by giving use may be incorporated into everyday life giving pattern to the transformation of culture.
LAURA ISABEL ROJAS FRANCISCO
The introduction of Shapiro and Varian's book "Information Rules" presupposes an economic perspective on digital culture and environment. Its main feature is the Capacity of application of economic principles to the network structure at the same time highlighting its unique character.
The digital revolution opens the world to infinite possibilities and huge commercial potential. But the bubble burst of e-commerce at the end of the last century shows how mirage of infinite growth leading to a widespread failure if not taken into account a number of factors peculiar to the digital economy.
From my point of view, among the basic economic concepts presented highlights a number of keywords that interest me briefly discuss, in its significant aspects and its limitations.
"To begin with fundamental consider the definition of the molecule based Internet information. According to the article " information" is considered anything that can scan and in particular the "information digital is that you can "encode a bit stream" or can be translated into the language of the machine computer. The value of this information depends on how the consumer has to evaluate it.
-information is considered as "good experiential " to indicate the fundamental problem before the experiment (ie evaluate) a product has to buy it. Shapiro and Varian proposes three strategic business to solve this dilemma:
- Browsing: test samples, to experience parts of the product without paying (such as demos of video games ");
- Branding: Creating a brand identity well defined and targeting a selected audience, which makes it the satisfaction of their expectations.
- Reputation: strategy created through cultural and infomediaries through the response (feedback) of the public.
"Another fundamental concept is that of" overload "or of information overload, a typical feature of the network as a virtually infinite capacity to store and provide material to utente.
The risk I insist on this feature is that the consumer is caught in the net loss and sacrifice his attention for a chaotic experience and sterile. For this reason the need to manage information is of primary importance. if not a more digital company is billed Goggle ( that filtered, locates and distributes information) and general business that the philosopher Jeremy Rifkin calls "gatekeepers" who decide which information must pass or less.
But the limits of duo's vision Shapiro-Variant, based on the concept of technology Useful ("+ simple, + fast + cheap"), in my personal opinion is evident in a series of points at which the analysis is incomplete, unable to consider the consequences of the dynamics following:
On this last point I refer to a journalist's account Kapucinski as which currently "information that does not interest the mass has no value."
The site actually brings in its own structure the ability to overcome this limit critical mass culture, that is the absolute necessity of a "critical mass " audience as to derive benefits through cultural production based on quantity rather than quality (just to give you an example, the concept of "best-seller ranks is based on this issue.)
The information society is important to understand because the information is business.
wings One approach promises to Information Rules.
A world with many forms of interaction seems small but is very complex to the extent that ICTs allow people access to almost infinite resources, this I know the industries that produce both information and infrastructure to achieve it. The race is long, but those speeds are part they are, to produce progress.
Amid all the event is a series of moves to adapt the world to the circumstances, covering social, political and economic.
Information rules, is provided as a guide for that series of moves and changes, based on his knowledge experience, explain concepts and strategies for understanding the economy of the network, that the intricate web of information technology is expanded to give ideas on how to make business decisions.
control the market and what this means to potential competitors for the Web
Everything that can be converted into bits of information are goods that have different values \u200b\u200bfor consumers and tries to find out how much they are willing to pay to get it or what value to give potential consumers and that is the importance of developing strategies to produce as much as information technology infrastructure required to access it.
Do you have a cost that can be raised by fixed costs and despite being so reproduction is cheap, why prices should be applied according to the value that gives the consumer to identify the market and the appropriate segments various strategies, the most important thing is to delay the output economic release products, then secure the production privatizing or securing patents and intellectual property rights that focus on the value of the information, to somehow recover the costs of production.
The point is that in so far as the network seeks to broaden access to the voiceless, while those with access to information even not part of a culture of respect for production use and value of that information, then you have come to believe not only in laws that regulate prices if not to access it and that means that think and live like reality, a space with its rules, relationships, values, etc, like any social group. I still think the difficulty is that it is not known yet what the information society by those who are the society.
On the other hand there are contradictory behavior and acceptance of new proposals without losing the more conservative tastes so that revenues are also obtained. That depends on the consumer experience, strategies so as to let consumers try a little of the product or to remind you what has preferred before its quality, brand loyalty and connection to the image that identifies and reputation. But that's just the beginning, then make a list of what you summarize the book:
Problems in the information economy
And of course how to deal and cope
Strategic Elements of the network solution that offers:
It is obvious that the authors make explicit that what they write is not set trends, but are based on economic principles that have been maintained, tested and implemented. As if looking models posed
Nor is a vocabulary if not the approach of useful concepts or analogies of corporate strategies for information technology, but it is a test.
So that is what is given is an interpretation given in that line.
LAURA ISABEL ROJAS FRANCISCO
David Bravo has prepared a fun "Test of nonsense" by comparing the severity of penalties for crimes of piracy with other crimes. I copy here the text of the test:
"Learn
to interpret r to correct to mind the Code Pen to the siguiendo to the logical to to PLIC to of fear in the to industri to I consider that to that to reproductions, distribution and public communic tion to to the OBR in int s the ectu to those now in den cu lquier benefit or utilid to be of of the ictiv to . P r to to the it, he to CTIC with this easy-to test. Following l to interpret to tion that h to ce l to industri to
d the to 270 days RTICLE the Pen Code to l, the ige what l to to ction Consider to d to m to greater gr to ved to d:
1 º COURSE:
( to ) Luis desc a rg to a to c to nción Internet.
(b) Luis decides he would rather drive the origin to LYV to to El Corte Inglés to hurt to RLO. A time to to lli, r p to to not to r d two to jes vi, opt for wearing to rse to everyone to a to discogr fc to to . L a sum to hurt than to do not super to 400 euros. RESPONSE
A : L to desc to rg l to to c to nción to be a d the ito with pen to 6 months to two to dren. l The theft to discogr a physi to in El Corte Inglés or Siquier to would to a d the ito, but a simple to to lt f to ( to rt. 623.1 d the Pen Code to l).
2 º COURSE:
to ) Luis is off to rg to a to c to nción Internet.
b) v Luis to to hurt to to r El Corte Ingles as a l v l to to m to not was a fifty to to cts comp for lor v a glob to l 1,000 euros. RESPONSE
A : would continue to be more gr to see l to desc to rg to the Internet. The theft would to a d the ito because super to 400 euros, but would be less a pen to that l to desc to rg to ( to 234 d RTICLE Pen Code the to l).
3 º COURSE:
( to ) Sergio in the full use of its f to cult to des ment to they are off to rg to a to c to nción M to len to Gr ci to to .
(b) Sergio, a neglect of M to len to Gr ci to to , was to your car and see devu the 40 hor to s later. RESPONSE
A: It would be more to gr to see l to desc to to rg. The use of vehicle theft has less to pen, to Under the d RTICLE to 244.1 d the Pen Code to l.
4 ° COURSE:
( to ) Eight person to be Interchangeable s to mbi to n copied to your music s to f to vorit to .
(b) Eight person to sp to rticip n to a wheel to a tumultuous It used to a nd means or instruments which may involve the p IGRO their vid so a full physical working to d to .
A RESPONSE: It is less gr to see p to rticip to r a p to the and to p to rticip to the r Interchangeable to MBIO to comp cts. P to rticip to r in a wheel to a tumultuous to have a pen to three months to to to a child feeding ( to rt. 154 d the Pen Code to l) and the interc to MBIO would to a pen to to 6 months to 2 to children ( to rt. 270 d the Pen Code to l).
If to ave gave to you are forced to do to the EGIR between p to rticip to r in a interc to MBIO of copied to CD s op to rticip to r a p to the and to m to siv to , always choose to l segund a opción, que es obvi a mente menos reprob a ble.
5º SUPUESTO:
( a ) Ju a n copi a l a últim a p el ícul a de su director f a vorito de un DVD que le prest a su secret a ri a Sus a n a .
(b) Ju a n, a provech a ndo su superiorid a d jerárquic a en el tr a b a jo, a cos a sexu to lment to Your to n to . RESPONSE
A : The to sew sexu to L would at least pen to as the RTICLE to 184.2 d the Pen Code to l.
6 º COURSE:
( to ) Peter and his to n to v to n to a school and distributed to to column preschool to r copied to s of p the icle s educ to to tiv to s of nim drawings to two protected to to s copyright and without to utoriz to tion of to uthors.
(b) Peter and his to n to v to n to a school and distributed to the column to preschool to rp the icle s pornográfic to to s prot to goniz to d s growth to to d to s for a l p to to rej. RESPONSE
A : L to at least ction gr to sees is l to distribute to m teri l to pornographic to minors under the RTICLE to 186 d the Pen Code to l. L to circulated to s to m teri l to be copyrighted to a d the ito l to be a consistent profit in the managed to horro by the udir the p to go from origin to cuy them to s copied to to n sh was being circulated.
7 º COURSE:
( to ) R a world in which a prankster , le to Cope to me in your to the latest album from A NDY and Luc to s , diciéndole that the "Kill'em A ll" at the Met llic to .
b) R a world in which a prankster , dej to a to jeringuill to Infect to of to SID In a p to rque public. Answer
In: The second to to bromine to be less gr to to see, to Under the d to 630 d RTICLE the Pen Code to l.
8 º COURSE:
to ) n Ju to photocopy to a to to page of a book.
b) Ju to him n d a p to to r of punching to Zos to your to Migo on the recommendation to go rle to see to p l icle the to " the Los Ang Ch is to rlie." RESPONSE
A : L to to more gr ction to see from a vist to pen to be to l l to " to " since l to play, even p to rci to l, would one day to the ito with a pen 6 months to two to dren in prison and a mult 12- to 24 months. The Puñet to zOS, if not precisely to were a to to resistance to Medic to or quirúrgic a , serí a n t a n solo un a f a lt a en virtud de lo dispuesto en el a rtículo 617 en r el a ción con el 147 d el Código Pen a l.
¡¡¡H a l a , ch a v a lotes, y a s a beis: peg a d, viol a d, a cos a d, rob a d pero no useis el emule!!!
Autor: David Bravo es abogado y experto en derechos de autor. Recientemente has published "copy this book under Creative Commons license, available in paper and digital format.
